Elevation Fitness was built from the ground up as Kuching's dedicated OCR training community. From shaping its brand identity and culture, to building on-site Spartan Race obstacles, to producing professionally run community events and directing Sarawak's first government-officiated obstacle race, the journey grew from a local training group into a recognised regional OCR platform.
Sarawak's first government-officiated obstacle course race. Designed and directed end-to-end by Malcolm and the Elevation Fitness team. 5km course, 15 obstacles, approximately 120 participants. Officiated by the Premier of Sarawak.
View Full EventOfficial Spartan Brand Ambassador for Malaysia (2023-2025). Competed in Sprint, Super, Beast, Trifecta, Hurricane Heat (4h), and DEKA Fit events across Kuching, Miri, Kuala Lumpur, and Phuket.
View Brand Ambassador Profile Community WorkoutsOrganised 10+ monthly Spartan community workout events in Kuching, planned and executed end-to-end with ticketing platform registration, dedicated event landing pages, and full Spartan Race branding. Each event was produced to the standard of an official Spartan event, hosted independently as Brand Ambassador. Covered in Sarawak Tribune and The Borneo Post.
Open to community development, program management, and ecosystem building opportunities. Based in Sarawak, relocating to Banja Luka, Bosnia and Herzegovina.
AI assistant · Based only on Malcolm's info